June 12, 2018

The State of Video Marketing in 2018

Here at Wyzowl, we’ve just published the results of our fourth annual State of Video Marketing Survey, and the numbers suggest this is set to be another big year for video — among both marketers and consumers. These statistics were gathered by surveying 570 unique respondents in December 2017. The respondents consisted of both marketing professionals and online consumers.

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March 28, 2018

5 ways to surprise and delight your retail customers

It’s easy to get stuck in the day-to-day of running a retail business, but finding time to surprise and delight your customers is key to ongoing success. Running a retail business means managing stock, staff and your shopfront. Chances are you’ve got the added pressure of online orders coming in.Then you’re running your marketing campaigns and developing new products. It’s understandable that building a relationship with your customers starts to get pushed down the to-do list. So here are five simple ways to create a great customer experience and keep them coming back:

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March 8, 2018

9 Tips To Creating A Mobile-Friendly Website

In case you missed it, Google’s latest algorithm brought about the so-called “Mobilegeddon,” which punished websites who weren’t mobile-friendly. Okay, I may be exaggerating a little, but Google did roll out an update on April 21, which punished any website that lacked mobile-friendly pages by decreasing the site’s ranking in mobile search results. This update may not have been as apocalyptic as the nickname implied, but it is still something that all web marketers who manage a website should be aware of.

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January 10, 2018

How Digital Marketing Will Change In 2018: 15 Top Trends

The move into 2018 also comes with a shift in digital marketing. New trends are entering the marketplace and your company needs to pay attention or you may be forced by the wayside. With the need to become more visible and reach more customers, the digital marketing of tomorrow offers advancements in emerging technologies as consumers demand a more integrated experience.

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September 13, 2017

Social Media for Small Business: 2017 Survey

Are you overwhelmed by social media marketing? Is all the talk of clicks, tweets, and engagement making you want to scream? For small businesses, social media increasingly is a vital endeavor. Yet, wading through all the headlines and how-to guides can seem like an insurmountable task. Instead, Clutch is here with data-driven findings and tips to help small- to medium-sized businesses increase their social media prowess.

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August 31, 2017

SEO Growth Hacking Techniques to Scale Your Business

In today’s competitive market, it is almost impossible to succeed in digital marketing without having a well-visited website. Online business accounts for a huge chunk of revenue theses days, and in many niches, buyers prefer to purchase the product with either a cheaper price or best value option. If you want to get a piece of the pie, it is not enough to rely on a website with a nice interface. You must focus on growth hacking strategies, and make yourself visible to Google.

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May 24, 2017

9 Hot Tips for Small Business Marketing on Facebook

With 845 million users, Facebook has become an increasingly useful tool for brands, and it’s important to have a strong presence on the social network.

Whether your brand is fully established or just starting out, launching a marketing campaign can seem overwhelming. But, it doesn’t have to be a timely or expensive process. There are several small and simple things you can do for your brand on Facebook.

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